The creator economy as a business: how platforms pay, which deals and formats work, and what changes for creators, managers and the brands that hire them.https://www.nbksocial.com/https://www.nbksocial.com/journal/how-youtube-hype-works/https://www.nbksocial.com/journal/how-youtube-hype-works/What YouTube Hype is, which channels and videos qualify, where it is available, and whether it is worth asking your audience to use it.Wed, 14 Oct 2026 00:00:00 GMThttps://www.nbksocial.com/journal/how-to-become-a-snap-star/https://www.nbksocial.com/journal/how-to-become-a-snap-star/Snap’s own criteria for the Snap Star badge, why general interest accounts do not qualify, and the separate verification route brands use instead.Fri, 02 Oct 2026 00:00:00 GMThttps://www.nbksocial.com/journal/youtubes-new-policy-how-to-avoid-the-low-effort-content-trap/https://www.nbksocial.com/journal/youtubes-new-policy-how-to-avoid-the-low-effort-content-trap/YouTube has named three kinds of video it will not monetise: generic or repetitive, unsatisfying or off-putting, and AI posing as a human expert.Sat, 18 Jul 2026 00:00:00 GMT