Step-by-step guides to the settings and workflows social media managers face every week, from TikTok LIVE to YouTube chapters, each opening with the short answer.https://www.nbksocial.com/https://www.nbksocial.com/journal/how-to-go-live-on-tiktok/https://www.nbksocial.com/journal/how-to-go-live-on-tiktok/What a TikTok account needs before it can go LIVE, how to start a stream from the app, and how a brand should plan one so it is worth watching.Thu, 08 Oct 2026 00:00:00 GMThttps://www.nbksocial.com/journal/how-to-add-a-link-to-your-tiktok-bio/https://www.nbksocial.com/journal/how-to-add-a-link-to-your-tiktok-bio/Who can add a link to a TikTok profile, why the option is missing for most new accounts, and how a verified business account gets one without 1,000 followers.Wed, 07 Oct 2026 00:00:00 GMThttps://www.nbksocial.com/journal/instagram-account-disabled-how-appeals-and-strikes-work/https://www.nbksocial.com/journal/instagram-account-disabled-how-appeals-and-strikes-work/Meta’s own rules on how long Instagram and Facebook strikes last, what a disabled account can do, and why to act the same day.Tue, 06 Oct 2026 00:00:00 GMThttps://www.nbksocial.com/journal/how-to-add-chapters-to-a-youtube-video/https://www.nbksocial.com/journal/how-to-add-chapters-to-a-youtube-video/How YouTube chapters work, the timestamp rules a description must follow, when automatic chapters apply, and how to name chapters people search for.Mon, 05 Oct 2026 00:00:00 GMThttps://www.nbksocial.com/journal/how-to-turn-off-auto-dubbing-on-youtube/https://www.nbksocial.com/journal/how-to-turn-off-auto-dubbing-on-youtube/YouTube switches auto dubbing on by default for eligible channels. How to turn it off or review dubs first, and when a brand should.Sun, 04 Oct 2026 00:00:00 GMThttps://www.nbksocial.com/journal/how-instagram-notes-work-for-brands/https://www.nbksocial.com/journal/how-instagram-notes-work-for-brands/Instagram Notes are short posts that sit in the inbox for 24 hours. Who sees a brand’s Note, where replies go, and when it is worth using.Sat, 03 Oct 2026 00:00:00 GMThttps://www.nbksocial.com/journal/what-happened-to-linkedin-creator-mode/https://www.nbksocial.com/journal/what-happened-to-linkedin-creator-mode/LinkedIn said it would retire the creator mode switch in March 2024. What that left, and how a founder should choose Follow or Connect as their main button.Sat, 03 Oct 2026 00:00:00 GMThttps://www.nbksocial.com/journal/how-to-become-a-freelance-social-media-manager-in-the-uk/https://www.nbksocial.com/journal/how-to-become-a-freelance-social-media-manager-in-the-uk/Registering with HMRC, the Making Tax Digital thresholds arriving from 2026 to 2028, and pricing the work, for social media managers going freelance.Fri, 02 Oct 2026 00:00:00 GMThttps://www.nbksocial.com/journal/how-to-become-a-snap-star/https://www.nbksocial.com/journal/how-to-become-a-snap-star/Snap’s own criteria for the Snap Star badge, why general interest accounts do not qualify, and the separate verification route brands use instead.Fri, 02 Oct 2026 00:00:00 GMThttps://www.nbksocial.com/journal/how-to-test-a-video-before-you-post-it/https://www.nbksocial.com/journal/how-to-test-a-video-before-you-post-it/What Instagram, YouTube and Facebook let you test before a video reaches your followers, what TikTok does not, and how to judge a cut first.Thu, 01 Oct 2026 00:00:00 GMThttps://www.nbksocial.com/journal/how-a-local-business-gets-named-in-its-city-subreddit/https://www.nbksocial.com/journal/how-a-local-business-gets-named-in-its-city-subreddit/UK city subreddits are where locals ask for a restaurant, a plumber or a shop. How a local business earns a mention in r/london or r/manchester without an ad.Wed, 30 Sep 2026 00:00:00 GMThttps://www.nbksocial.com/journal/how-to-run-an-employee-creator-programme/https://www.nbksocial.com/journal/how-to-run-an-employee-creator-programme/Gap and Starbucks now pay staff to post. The selection, briefs, disclosure and exit rules to settle before you invite your own team to create.Thu, 10 Sep 2026 00:00:00 GMThttps://www.nbksocial.com/journal/mastering-video-retention-why-hooks-and-progression-matter/https://www.nbksocial.com/journal/mastering-video-retention-why-hooks-and-progression-matter/Where viewers leave your video tells you what is broken. How to read YouTube and Instagram retention curves, and the fix for each of the three drop-offs.Fri, 31 Jul 2026 00:00:00 GMThttps://www.nbksocial.com/journal/how-to-protect-your-content-from-freebooting/https://www.nbksocial.com/journal/how-to-protect-your-content-from-freebooting/Freebooting robs creators of credit and revenue when work is reposted without permission. Watermarks, copyright tools and monitoring offer protection.Thu, 30 Jul 2026 00:00:00 GMThttps://www.nbksocial.com/journal/how-linkedin-collaborative-posts-can-boost-engagement/https://www.nbksocial.com/journal/how-linkedin-collaborative-posts-can-boost-engagement/LinkedIn lets you add up to five collaborators from the sharebox. Who is eligible, how the invitation works, and when a joint post is worth doing.Sat, 25 Jul 2026 00:00:00 GMThttps://www.nbksocial.com/journal/how-to-manage-multiple-snapchat-accounts-without-a-headache/https://www.nbksocial.com/journal/how-to-manage-multiple-snapchat-accounts-without-a-headache/Running several Snapchat accounts gets messy fast. A centralised email, a master admin account, Profile Manager and a wallet per account keep it in order.Fri, 24 Jul 2026 00:00:00 GMThttps://www.nbksocial.com/journal/how-to-own-a-topic-in-ai-search/https://www.nbksocial.com/journal/how-to-own-a-topic-in-ai-search/A six month study of 1,094 categories in ChatGPT found winning one prompt is not owning a topic. What it takes to be the brand an assistant names.Mon, 20 Jul 2026 00:00:00 GMThttps://www.nbksocial.com/journal/how-to-choose-the-right-social-media-platforms-for-your-brand/https://www.nbksocial.com/journal/how-to-choose-the-right-social-media-platforms-for-your-brand/Choosing social platforms comes down to your goals, your audience and each platform’s strengths. A practical way to decide where to show up.Sun, 19 Jul 2026 00:00:00 GMThttps://www.nbksocial.com/journal/how-to-track-social-posts-in-google-search-console/https://www.nbksocial.com/journal/how-to-track-social-posts-in-google-search-console/Google lets you connect Instagram, TikTok, X and YouTube to Search Console and see which searches surface your posts. What to set up, and what it misses.Fri, 10 Jul 2026 00:00:00 GMThttps://www.nbksocial.com/journal/how-to-write-a-social-persona-your-team-can-use/https://www.nbksocial.com/journal/how-to-write-a-social-persona-your-team-can-use/Most brand personas are a mood board nobody opens. What a persona document needs to contain before it changes a single post.Fri, 26 Jun 2026 00:00:00 GMT