NBK Social
Capabilities · 2026

The social operations partner for brands that need momentum.

We sharpen strategy, fix the workflow behind the output, and execute consistently across the platforms that move your brand, all run in the NBK Dashboard, our operating system for always-on social. Dubai × Manchester.

600M+
Views every month
300yrs
Of watch time, monthly
46K+
Posts shipped
25yrs
Senior experience, combined
What we do

A practical operating model for growth.

01

Audit & strategy

Where social leaks value, and a plan the team can run.

02

Management

Daily planning, publishing, community and optimisation.

03

Video

Platform-native video, produced on a repeatable schedule.

04

Workflow & ops

Rebuild the operating rhythm so quality holds at scale.

How it runs

The NBK Dashboard: one operating system.

01

Find the constraint

Isolate the blockers in strategy, workflow, creative or team.

02

Rebuild the rhythm

Turn the plan into routines, ownership and repeatable formats.

03

Support delivery

Stay close and improve the work as it moves, not months later.

Sectors

  • 01Entertainment: Always-on networks and IP that live or die on daily output.
  • 02Sport: Fast-twitch, reactive social where moments are won in minutes.
  • 03Publishers: High-volume channels that need a system, not more hands.
  • 04Influencers: Personality-led IP, built native to each platform, not repurposed.

Who runs NBK

Matt Cunnelly, Founder & CEO, Dubai. 15+ years from UNILAD (LADbible) to Supercar Blondie (SB Media).

Josh Stoddard, Co-Founder & CSO, Manchester. A decade across UNILAD, SPORF (Social Chain) and JD Studios.

Founder-led, backed by a senior studio across two locations.

Start a conversation

Let's talk operating.