Revenue and performance forecasting.
We model where your social portfolio is heading month by month, so budgets, targets and platform bets are set on evidence instead of hope.
The thinking
Most social teams can tell you what happened last month. Very few can tell you what the next two quarters look like if nothing changes, and what moves the number if something does.
We build that view: month-by-month projections across the portfolio, with seasonality preserved, year-on-year decline factors applied honestly, and scenarios for the levers outside your control, like distribution shifts and CPM swings. It is the difference between reporting on social and planning with it.
What you get
- 01Month-by-month projections for views, watch time and revenue drivers
- 02Year-on-year decline and seasonality factored in, not averaged away
- 03Cross-channel normalisation so platforms are compared fairly
- 04Scenario planning for distribution and CPM swings
- 05A model your finance team can interrogate
How this service runs.
Baseline
We rebuild the last 12 to 24 months into a clean, normalised view of the portfolio.
Model
We project forward month by month, preserving seasonality and per-platform decline or growth factors.
Stress-test
Best, expected and downside scenarios for the variables you do not control.
This isn't a standalone service. It runs inside the NBK Dashboard, the operating system behind every engagement.
Each service plugs into the same system: strategy into workflow into daily execution into review, so the plan actually gets run, then improved.
See the full operating model ↗What usually comes next.
Social audits and strategy
We break down how your social works today, find what is holding it back, and build a clear strategy for sustainable growth across platforms.
Social media management
We handle daily execution with precision: publishing, planning, scheduling, community management and optimisation tailored to each platform.