How to Delete a TikTok Video
How to delete a TikTok video, and why a brand should often make a post private instead, since privacy can be changed back and the view count stays.
Topic · 79 articles
Operations.
How to Change Your YouTube Channel Name
How to change a YouTube channel name in Studio, how often you can do it, and why a verified brand should think twice first.
How to Create a YouTube Brand Account
What a YouTube Brand Account is, how to create a channel under a business name, and why it matters for owners and managers.
How to Schedule a YouTube Video
How to schedule a YouTube upload to go public at a set time, and the time zone and strike rules that can move it.
How to Get Verified on YouTube
YouTube’s verification badge rules: 100,000 subscribers, an genuine and complete channel, 2-step verification, how to apply, and the rename that loses it.
What an Unlisted YouTube Video Is, and How It Differs From Private
Who can see unlisted and private YouTube videos, which can be shared, commented on or added to playlists, and which a brand should use when.
How to Report Impersonation on Instagram
How a business reports an Instagram account pretending to be it, who can file the report, and what to do while it is reviewed.
How to Change Your Instagram Username
How to change an Instagram username or display name, the limits on how often, the review a large account can trigger, and how to protect the old handle.
How to Set Up Instagram Two-Factor Authentication
How to turn on Instagram two-factor authentication, and how a social team adds each person’s phone instead of passing one code around.
How to Remove a Follower on Instagram
How to remove a follower on Instagram, whether they are told, and when blocking or restricting is the better tool for a brand account.
How to Add a Link to Your TikTok Bio
Who can add a link to a TikTok profile, why the option is missing for most new accounts, and how a verified business account gets one without 1,000 followers.
Instagram Account Disabled: How Appeals and Strikes Work
Meta’s own rules on how long Instagram and Facebook strikes last, what a disabled account can do, and why to act the same day.
What Replaces Reddit RSS Feeds for Brand Monitoring
Reddit’s RSS feeds end in November and public API access in March 2027. How a brand should keep watching Reddit once the free feeds go.
What X’s Move to X Money Means for Creator Payouts
X moved US creator payouts off Stripe and onto X Money on 2 September. What changed, who has to act, and how to keep the money arriving.
Branded Content Disclosure Now Starts in the Brief
YouTube can now apply the branded content label itself when it spots an undeclared deal. Since 3 September, the disclosure decision belongs in the brief.
What Voice Notes in TikTok Comments Mean for Moderation
TikTok added 60-second voice notes, photo carousels and polls to comments on 3 September. What that does to moderation, response times and escalation.
How to Run an Employee Creator Programme
Gap and Starbucks now pay staff to post. The selection, briefs, disclosure and exit rules to settle before you invite your own team to create.
What It Takes to Keep Shorts Monetisation
From February 2027 YouTube doubles its entry bar and asks Shorts partners to hold 10 million views every 90 days. What that means for cadence.
How X’s New Chat Bots Work for Brands
X’s bots API creates an automated account that answers customers in X Chat. What X ships, the automation rules it enforces, and what you have to build.
YouTube Counts a View From the First Frame
From 24 August YouTube counts a view the moment a video starts. Public numbers will jump, engaged views will not, and your reporting needs both.
When Fake Recruiters Use Your Brand on LinkedIn
Scammers run fake job ads under real company names. What a brand can do about LinkedIn impersonation, who owns it, and how to warn candidates.
YouTube Now Lets You Rehearse a Vertical Livestream
Practice Mode lets a team run a private vertical live session before going live. Why a rehearsal step changes who can safely stream for a brand.
Who Moderates Your Comment Section Now
TikTok is closing its Nashville moderation office and cutting 250 roles. Why replying, escalating and moderating is becoming your team’s job.
What Instagram Skip Rate and Share Rate Mean
What Instagram skip rate and share rate measure, how to read them together, why there is no official benchmark, and what to change when either one slips.
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