Who Is Steve Huffman, Reddit’s CEO
Reddit’s co-founder and chief executive in his professional capacity, and what his bet on human conversation means for brands on Reddit.
Reddit’s co-founder and chief executive in his professional capacity, and what his bet on human conversation means for brands on Reddit.
Reddit’s communications chief used a Toronto festival talk to set out its Canadian audience figures and its pitch to businesses there.
Reddit is rolling out a campaign planner and an optimisation score to all advertisers through October, plus automated budget allocation across ad groups.
Reddit set out its US midterm plans: political ad rules unchanged, AI ads labelled, and detection it says revokes nearly 2 million fake upvotes a day.
Reddit’s RSS feeds end in November and public API access in March 2027. How a brand should keep watching Reddit once the free feeds go.
UK city subreddits are where locals ask for a restaurant, a plumber or a shop. How a local business earns a mention in r/london or r/manchester without an ad.
Reddit’s r/AlignmentChartFills fills one cell a day by upvote and passed a million weekly visitors in 2026. What the format shows, and what brands can copy.
Reddit is handing moderators an AI that judges what a post is for, not its keywords. What a brand must get right before it posts or replies on the site.
Reddit shows brands what people really think. Before posting, brands should use it to understand language, objections and community context.
Reddit is not a place to dump brand content. Brands need to understand the community, the rules and the room before they post.
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