The NBK Dashboard

One login. The whole operation.

Every NBK engagement runs on our own platform: one pipeline from idea to published, analytics that sync overnight, and automation that clears the repetitive work under senior direction. Clients don't get a monthly PDF. They get a login.

What it is
NBK's in-house operating platform
Who sees it
Our operators, and you, live & read-only
Cost
Included with every engagement
The pipeline

From idea to published, in one lane.

Nothing lives in scattered docs, chats and calendars. Every piece of content moves through the same four stages, visible to everyone who needs it, with clear ownership at each step.

  1. 01

    Sourcing

    Ideas logged and shortlisted, ready to write.

  2. 02

    Scripting

    Scripts written, reviewed and approved.

  3. 03

    Video editing

    Editors claim, cut and finish each piece.

  4. 04

    Publishing

    Scheduled and pushed live, your team on the button.

Automation, directed by operators

The repetitive work, handled. The judgement, human.

Not a scheduler. Systems that learn each page from its real numbers and take on the repetitive work, so output scales without losing the voice.

01

Learns the strategy

Reads each page's real performance and sets formats, timing and voice, then tunes itself and backs off what doesn't work.

02

Finds the media

Sources and vision-checks on-brand photos and video, de-duplicated and ready to use.

03

Writes in your voice

Drafts captions and hashtags that pass our anti-AI-tell rules. No invented claims, no giveaway tics.

04

Schedules the slots

Books the best times and hands your team the final publish. People keep the button.

Made visible

See what's planned, moving and working. Any time.

Clients log in to a live, read-only view of their own analytics and pipeline: what's planned, what's in production, and how every account is performing.

NBK Dashboard · Client view Live
Reach · 30 days
1.2M +18% vs prev
Pipeline
Sourcing 12
Scripting 7
Video editing 9
Publishing 5
This month
+4,800followers
41posts live
6.1%engagement
72%positive sentiment

Illustrative client view. Sample data; your real dashboard is built around your channels.

Why it exists

Most agency work disappears into email threads and end-of-month decks. The client sees output, not the operation, and quality depends on who happened to be at their desk.

The Dashboard is how a senior, focused team operates like a much bigger one: the plan, the production line and the numbers live in one place, and nothing depends on memory or goodwill.

The rules it runs by

  • 01A person signs off every publish. Automation never posts on its own.
  • 02No invented claims: drafts pass our anti-AI-tell rules before a human ever sees them.
  • 03Your data stays yours: live view any time, exports whenever you ask.
  • 04Demos use sample data only. Real dashboards are private to each client.
Dubai × Manchester

Run your social on it.