Results, not just activity.
How NBK turns social from scattered output into a calm operating system, and what that produces. Brand details are anonymised where required.
600M+
Views every month
300yrs
Of watch time, monthly
46K+
Posts shipped
25yrs
Senior experience, combined
0102
Entertainment
Always-on social for a Snapchat network
Strategy · Channel management · Daily execution
850K+
Hours watched across the network, on a daily operating model that holds quality under heavy volume.
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90M+
Scaling a sport vertical from zero
Strategy · Creative direction · VideoRead ↗
03Publisher
60M+
Snapchat strategy for a 60M-follower publisher
Strategy advisoryRead ↗
04Consumer
3×
Always-on social for a consumer brand
Social management · OptimisationRead ↗
05Gaming
40M+
Launch-moment social for a gaming title
Strategy · Creative directionRead ↗
06Audio · Consumer tech
Rebuilding a global brand's social rhythm
Workflow & ops · Team training
2×
Twice the output at the same headcount, by fixing the workflow behind the work, not adding people.
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