Video production · Mobile gaming

An ad-edit production line for Playgap.

We've cut 50+ promo videos for Playgap: short ad edits for in-app purchases, subscriptions and offers inside mobile games, delivered on a rolling pipeline since 2025. Playgap's platform decides who sees each video. We make the videos worth seeing.

Client
Playgap
Sector
Video production · Mobile gaming
Services
Video production · Ad creative · Creative & editing · Volume delivery
The outcome, in numbers
50+
Videos delivered
25-30s
Ad edits, built to spec
Ongoing
Rolling delivery since 2025
The work

Watch the edits.

Fashion Battle · ad edit
Idle Office Tycoon · ad-free upgrade promo
Idle Fast Food · supplies offer promo

The situation

Playgap sells mobile-game studios one thing: ad slots that convert into in-app purchases, by showing the right player a short video at the right moment. Their product only works if the video does.

That was the brief. A constant, dependable supply of sharp promo edits across the games on the platform, covering purchases, subscriptions and offers, each video with one clear job.

What NBK did

We run the production line: short vertical and horizontal ad edits, 25 to 30 seconds, built to tight briefs with royalty-free audio, on-brand packaging and clear calls to action, used as paid ads and organic content.

A dedicated editing crew clears a rolling queue with a structured feedback loop. Fifty-plus videos in, the partnership is ongoing, and Playgap has approved this case study, name and logo included.

The approach

What we actually did.

  1. A creative production line
    A rolling pipeline of ad edits, not one-off projects.
  2. Built to spec
    Tight briefs, royalty-free audio, on-brand packaging and clear calls to action.
  3. A structured feedback loop
    Multiple review rounds per video so every edit lands to the platform's standard.
  4. Reliable at volume
    A dedicated crew clearing the queue on a dependable cadence.

Performance marketing runs on creative volume. We built the pipeline that keeps it fed.

More work

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