Why Brand Verification Matters on Social Media
Brand verification protects against impersonation and signals legitimacy, a status symbol turned necessity for businesses on social platforms.
Co-Founder and Chief Strategy Officer of NBK Social, based in Manchester. Josh has spent a decade inside major UK social publishers and leads strategy, creative direction and platform performance across NBK engagements.
Brand verification protects against impersonation and signals legitimacy, a status symbol turned necessity for businesses on social platforms.
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The NBK Social briefing
Social media news and analysis from NBK Social, by email.